Optimalisasi Pemanfaatan Social Media Dalam Menciptakan Personal Branding Bagi Para Tenaga Pendidik Era Society 5.0 Di Sekolah Pelangi Medan

Abstract

The target of this service is the teaching staff at Pelangi School, especially at the elementary school level, to understand the optimization of the use of social media in creating personal branding for the society 5.0 era teaching staff at Pelangi School, Medan, so in this case it is hoped that the students will Educators are able to transfer knowledge to students in a more interesting, modern and interactive manner following technological developments starting from having a personal branding of the teaching staff themselves so that students can be assessed positively when learning both online and offline more consistently. learning so that students do not feel bored and bored by coming up with interesting learning innovations every time.  for individuals to collaborate with individuals with different expertise, this is to support the Ministry of Education and Culture's program in achieving freedom of learning. It is hoped that social media will enable teaching staff to explore in more detail the creative and innovative learning process as a medium for modern era learning which is delivered to students more quickly, can be accessed practically anytime, anywhere, and provides useful learning with designs, images and displays